[FtsS09F03ContractAwardNotice]

[Information]

[Published]

[ExternalReference]: 2023-518444

[FtsReference]: 2023-003511

[FtsS09F03ContractAwardNotice]

[NoticeContractAward]

[NoticeContractAwardSub]

[Section1]: [Ca]

I.1)

[NameAddressContact]

West Yorkshire Combined Authority
8876556
Wellington House, 40-50 Wellington Street
Leeds
LS1 2DE
UK
[Contactpoint]: Darren Wood
[AddressPhone]: +44 1133481789
[Nutscode]:  UKE4 -  West Yorkshire
[Internets]:
I.4)

[CaType]

[MaintypeLocalauth]
I.5)

[Mainactivity]

[MainactivGeneral]

[Section2]: [Object]

II.1)

[QuantityScopeContract]

II.1.1)

[TitleContract]

Marketing and Communications Services
[Fileref]:  CA56970
II.1.2)

[CpvMain]

79340000  - 
II.1.3)

[TypeContract]

[Services]
II.1.4)

[DescrShort]

CONTRACT AWARD
The West Yorkshire Combined Authority is seeking to establish a Framework to provide Marketing and Communications Services. The Supplier/s will be responsible for providing the following scope of services (but not limited to) either directly or via sub-contractor arrangements: Campaign Strategy, Concept Development, Creative and Design, Campaign Delivery, Media Relations, Digital and Social Media, Content Creation, Copy Writing, Photography and Videography and Media Planning and Buying.
II.1.6)

[LotsInfo]

[DivisionLots]: [No]
II.1.7)

[ValueTotal]

[ValueExclVat]:  2000000.00  GBP
II.2)

[Description]

II.2.2)

[CpvAdditional]

72413000  - 
79342000  - 
79413000  - 
79416000  - 
79822500  - 
79961000  - 
92100000  - 
II.2.3)

[PlacePerformance]

[Nutscode]:  UKE4 -  West Yorkshire
II.2.4)

[DescrProcurement]

The West Yorkshire Combined Authority is seeking to establish a Framework to provide Marketing and Communications Services. The Supplier/s will be responsible for providing the following scope of services (but not limited to) either directly or via sub-contractor arrangements: Campaign Strategy, Concept Development, Creative and Design, Campaign Delivery, Media Relations, Digital and Social Media, Content Creation, Copy Writing, Photography and Videography and Media Planning and Buying.
The Framework will consist of 1 Lot for all services with a maximum of 4 Suppliers. The Framework Contract Term will be for an initial two (2) year term with two 12-month optional extensions to be applied annually up to a maximum of two (2) years (maximum
contract term of 4 years) with a total value range of up to £2m.
II.2.5)

[AwardCriteria]

[AwardCriteriaBelow]
[AwardCriterionQuality]  -  [AwardCriterionName]:  Resources  /  [Weighting]:  175
[AwardCriterionQuality]  -  [AwardCriterionName]:  Methodology  /  [Weighting]:  175
[AwardCriterionQuality]  -  [AwardCriterionName]:  Project Management & Performance  /  [Weighting]:  100
[AwardCriterionQuality]  -  [AwardCriterionName]:  Innovation  /  [Weighting]:  75
[AwardCriterionQuality]  -  [AwardCriterionName]:  Knowledge Transfer  /  [Weighting]:  75
[AwardCriterionQuality]  -  [AwardCriterionName]:  Social Value  /  [Weighting]:  100
[Price]  -  [Weighting]:  300
II.2.11)

[OptionsInfo]

[Options]: [No]
II.2.13)

[EuProgrInfo]

[EuProgrRelated]: [Yes]
[EuProgrRef]: Projects funded by European Union funds (for example: ERDF, ESIF) may be be required to procure the services as specified and contracted as a consequence of this procurement in support of the delivery of the respective project.
II.2.14)

[InfoAdditional]

Call-off methods: Call-offs may be made by direct award or further competition. Full details of the call-off methods can be found in the published tender documents.

[Section4]: [Procedure]

IV.1)

[Description]

IV.1.1)

[TypeProcedure]

[ProctypeOpen]
IV.1.3)

[FrameworkContractDpsInfo]

[NoticeInvolvesFramework]
IV.1.8)

[GpaInfo]

[GpaCovered] : [Yes]
IV.2)

[InfoAdmin]

IV.2.1)

[PubPrevious]

[NumberOj]: 2022/S 000-022167

[Section5]: [AwardOfContract]

[ContractNumber]: 1

[TitleContract]: Marketing and Communications Services

[AwardConfirm]: [Yes]
V.2)

[AwardOfContract]

V.2.1)

[DateAward]

09/01/2023
V.2.2)

[AwardOffersInfo]

[OffersReceived]:  13
[NumberTendersSme]:  12
[NumberTendersMs]:  0
[NumberTendersNonms]:  13
[OffersReceivedElectronic]:  13
[AwardedGroup] :  [Yes]
V.2.3)

[AwardedToName]

McCann Erickson Central Limited t/a McCann Leeds
01983874
Communications House, Highlands Road
Solihull
B90 4WE
UK
[Nutscode]:  UKG32 -  Solihull

[AwardedSme] : [No]
Steffco Ltd t/a Resource
78 Armley Road
Leeds
LS12 2EJ
UK
[Nutscode]:  UKE42 -  Leeds

[AwardedSme] : [Yes]
The Ark Marketing & Media Ltd
Unit 4 Pudsey Business Park, 47 Kent Road
Leeds
LS28 9BB
UK
[Nutscode]:  UKE42 -  Leeds

[AwardedSme] : [Yes]
Thompson Brand Partners Ltd
The Old Stables, Springwood Gardens
Leeds
LS8 2QB
UK
[Nutscode]:  UKE42 -  Leeds

[AwardedSme] : [Yes]
V.2.4)

[ValueContractInfo] ([ExclVat])

[ValueEstimTotalContract]:  2000000.00  GBP
[ValueTotalFinal]:  2000000.00  GBP

[Section6]: [InfoComplement]

VI.3)

[InfoAdditional]

This procurement is in connection with the following PIN notices:
2021/S 000-024021
2021/S 000-026053
VI.4)

[AppealsProcedure]

VI.4.1)

[AppealsBody]

High Court of England and Wales
London
UK

VI.4.4)

[AppealsInfo]

West Yorkshire Combined Authority
Wellington House, 40-50 Wellington Street
Leeds
LS1 2DE
UK